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Tips for Extending the Life of Your Trade Show Exhibit

Tips for Extending the Life of Your Trade Show Exhibit

Try out these suggestions to improve the longevity of your trade show exhibit. It's no secret that trade shows are a major investment. This is why you should do everything you can to manage your costs. One of the best ways to save money on your trade show budget is by extending the life of your trade show exhibits. Here are some of the suggestions you should try to make your trade show booth last longer. Invest in Good Quality Materials When you...

Leveraging the Power of Social Media at Your Next Trade Show

Leveraging the Power of Social Media at Your Next Trade Show

Learn how you can use social media to make your next trade show a success. Social media has become a major influence in the marketing industry. This is why, if you haven't already, it's time to use social media to help you be successful at trade shows. Not sure where to start with your social media marketing? Here are some of the suggestions you should try. Use Multiple Platforms When you begin your social media marketing campaign, you shouldn’t limit yourself to...

How You Can Convince Your Boss to Attend Trade Show

How You Can Convince Your Boss to Attend Trade Show

Tips to pitch a trade show to your boss. If you are having trouble connecting with and making deals with your customers online or remotely, then it's time to look for opportunities to interact with them face-to-face. Trade shows provide the perfect opportunity to interact with potential customers directly, and to translate these connections into sales. Here are some of the points that you can use to convince your boss to give trade shows a shot. Increasing Sales The most obvious reason...

The Positives of Smaller Trade Show Displays

The Positives of Smaller Trade Show Displays

Why smaller booth displays shouldn't be overlooked. While it's easy to be dismissive when it comes to smaller trade show exhibits, it's important to remember that imagination and innovation will overshadow size every time. When smaller trade show exhibits are intelligently designed and transformed into something special, they can have a greater impact than a huge but poorly-executed display ever will. Here are some of the ways that choosing a smaller display for your next trade show could benefit your company. Attention...

Personalization and Trade Show Security

Personalization and Trade Show Security

Learn how you can boost trade show security. Trade shows are bustling with hives of people who are dealing with major business decisions. Unfortunately, this environment lends itself to a certain amount of risk for attendees and exhibitors alike. When run correctly, shows can protect against criminal activity very easily. However, the responsibility rests in individual hands just as heavily does as it does with the show organizers. Here's how personalization of various supplies and products can help ensure security. ID...