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How to Use Social Media for Success at Your Next Trade Show

How to Use Social Media for Success at Your Next Trade Show

Learn how you can use social media to make your next trade show a success. Social media is a great platform that you can use to promote your company at a trade show.  Not only can it help you gain extra exposure, but it can also give your company an edge over your competition.  If you want to use social media to your benefit at your next trade show, here are some tips to try. Be Active Leading Up to the Show A great...

What to Look for When Scoping Out Your Trade Show Competition

What to Look for When Scoping Out Your Trade Show Competition

Here’s what you can learn from your competitors’ trade show booths. While exhibiting at trade shows is an excellent way to advertise your goods and services, it’s also a great opportunity to scope out your competitors.  Here are a couple of things you should be on the look out for as you scope out your competition. 1) Exhibit Presence Look at your competitors’ displays and identify what they want their customers to focus on when they look at their booth.  Then look closer. ...

Steps for Maintaining Your Trade Show Booth

Steps for Maintaining Your Trade Show Booth

Don’t overlook your trade show booth; learn how you can keep it safe and maintain it use after use. A good trade show booth can be a considerable investment for any business. That’s why it’s so important to do your best to maintain and keep your booth safe. Want to make sure you get the most out of your booth? Follow these simple steps to prolong your trade show exhibit. Pack It Correctly Travelling with a trade show booth is always a potentially...

Tips for Having the Best Promotional Giveaway Products at Your Next Trade Show

Tips for Having the Best Promotional Giveaway Products at Your Next Trade Show

Many booths give out promotional products at trade shows; make sure yours are the best! One of the most popular marketing strategies at a trade show is offering potential customers branded promotional products.  Make sure your promotional products stand out in the sea of branded pens and sticky notes.  Here are some things to consider when choosing your promotional giveaway items. Use Value Is the product actually useful?  Providing products that are actually useful is the best way to make sure that your...

Ways to Save at Your Next Trade Show

Ways to Save at Your Next Trade Show

Find out how you can save some cash at your next trade show. Exhibiting at a trade show can be a major expense for your business, so finding ways to save is always a great idea. Save money without sacrificing the quality of your trade show exhibit with these easy strategies. 1) Book Early You tend to get better deals when you make travel arrangements and hotel reservations in advance. Making arrangements early can save you some money and also reduce last-minute booking...