The Difference Between a Trade Show Contact and a Lead Tag

The Difference Between a Trade Show Contact and a Lead

The Difference Between a Trade Show Contact and a Lead

Learn how you can differentiate between a trade show contact and a lead. For many businesses, generating leads is the main motivation behind exhibiting at trade shows.  If this is true for your business, then it’s important that you can discern the difference between a mere contact and a business lead.  If you have trouble determining who is just a contact and who is a lead, here are some tips to help you. Find Out Who is Ready to Buy Obviously, you should...